Bits & Banks · Episode 2
Bits & Banks - With Aditya Khandekar and Reva Rao · Episode 2
In our latest Bits & Banks episode, Reva Rao (ex-Golden 1, Travis CU, now Head of Digital Transformation at Blend) shared her frontline perspective on digital transformation—and what really delivers value.
Here are her key takeaways:
- The real ROI of digital transformation: A member got an emergency HVAC loan approved on his lunch break and fixed the same day. That's not a transaction; it's a solution that builds lasting loyalty.
- Human-centric hybrid models are essential: When a fully digital tool for small business accounts saw low adoption, the lesson was clear: complex, relationship-driven banking needs tech to enhance human touch, not replace it.
- The Power of Simple Communication to Retain Members: A credit union fixed its dipping NPS scores not by building a new feature, but by simply telling members they could access existing home equity funds instantly—a benefit they never knew they had.
Listen to full episode now!


